Chapter 120
Before the film is released, it depends on marketing, but marketing can attract some audiences to the cinema and give the box office a bottom line.
But whether the follow-up box office can be stabilized and whether it can take a long time depends on the word-of-mouth after the movie is released.
Although "Heavy Brother" only ranked No.6 at the box office on the first day, it has the best reputation.
After the first wave of watching movies, the ratings of "Big Brother Heavy" did not drop on various movie ticketing software, but rose from 9.6 at the beginning to 9.8 and 9.9.
Rising ratings are just a signal.
The follow-up repo of the audience on the first day is the focus of word-of-mouth fermentation.
On Weibo and forums, many people posted all kinds of passionate Amway about the tickets they bought today.
@重ang哥哥 Finished watching, very moved, really good to watch, strongly recommend everyone to take a look
#重从哥哥# This movie is really magical, funny, warm and passionate. I didn’t try to persuade you to learn during the whole process, but after watching it, I somehow want to study hard, live well, and cherish my family. It’s especially suitable for my kind of mourning
@烟然#重从哥哥#Woooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo on a brother like this, he is handsome, gentle, and inspirational, teacher Yanran yyds played really well
#重从哥哥# Qiuqiu, you must buy a ticket to watch it. If you don’t watch it, you will regret it. When the truth finally came out, the audience burst into tears. Brother is really kind.
#重当哥哥# I declare that this movie is the best movie I watched this year. After knowing the ending, I should be able to see a lot of foreshadowing when I look back. Tickets have already been bought, and I will continue to watch the second movie tomorrow.
Best of the year!It's the first time I watched Yanran acting, I didn't expect such natural acting skills to be so good
Seeing these sincere comments, many netizens who haven't entered the cinema or are hesitating which movie to watch on the weekend are stunned.
Is "Being a Big Brother" really so good-looking? ?
But there is nothing in the sky and earth, why is the box office on the first day only a little bit?
After so many years of marketing bombing, the audience has also kept a lot of minds.
We all know that a few days before the release, the film studio will send a lot of trolls to buy a lot of film critics to make false publicity, so I am dubious about these good reviews.
However, just when some netizens hesitated to question, on another social platform where the trolls could not control the comments, but the communication channels were larger, the audience exaggerated even more, and Amway worked harder.
The years are quiet and good: Dear friends, I sincerely recommend a movie to everyone-"Being a Big Brother". Today, my daughter took me to see it. The movie viewing experience is great. The movie is warm, inspirational and touching. It is about learning and family affection. , about friendship, about youth... Suitable for all ages, it is very suitable for watching with the whole family.It is especially recommended for friends who have children at home and the children are in school to bring their children to watch together. I am not afraid of everyone's jokes. After watching it, I regret that I didn't study hard at the beginning.Highly recommended!
Qingfeng Youying: My child clamored that she wanted to watch "Being a Big Brother". At first, I didn't support it, but she said that the main character in it had passed the university entrance examination. It was an inspirational movie, so she accompanied her child to watch it.I didn't expect the movie to be so good-looking, and the family relationship is very touching. Both my children and I cried watching it.After the show, she told me that she wanted to study hard and become an outstanding person like brother Lu Lan, five-star recommendation!
Feel free to leave a message: My child is also in a bad mood during the learning bottleneck period last semester. He and his classmates went to see this movie today. After watching the movie, the whole person immediately cheered up. Feeling, now I am clocking in and memorizing words at home, I am going to take my niece to see it tomorrow
Luoxuebuluo replied to go with the situation: This movie is really good, the actor who played Lu Lan, after the movie, he was directly admitted to A University. The movie is very inspirational, it is worth taking the children to watch.
Hawthorn Moonlight replied: Really?So great?Already bought it and ready to take the kids to see it tomorrow
In the circle of friends, there are countless such Amway.
Parents of children, who don't want their children to study hard and get a good school.
Now I see that everyone in the circle of friends and WeChat group is saying that "Being a Big Brother" is good-looking, and it is very inspirational for children to watch, so I want to take my children to the cinema.
After all, the leading actor was really admitted to University A, a real top student.
The point of Xueba is already very good at winning the favor of the audience.
Now this point is put in the youth inspirational movie with a super good reputation, and naturally the whole movie has become more attractive.
In addition to parents and students, those young people without children were also moved after seeing all the positive comments in their circle of friends.
Don't underestimate this group of people who usually don't like to speak out on the Internet. Most of them are silent, but if these silent people mobilize their strength, they will be much more powerful than netizens and trolls.
After all, compared to strangers on the Internet, praise from people you know in your circle of friends is easier to accept.
Therefore, after a day of fermentation, the word-of-mouth of "Being a Big Brother" reversed the box office on the second day, directly rising to 6900 million, almost surpassing "Sparrow Ling" and becoming the third place in the box office.
As soon as the box office came out, netizens were dumbfounded.
Especially on the first day, he tried his best to ridicule Lin Yanran's black fans, and couldn't help rubbing his eyes, wondering if he was dazzled by seeing an extra 0.
However, no matter how much they rubbed their eyes, the two 69s after 0 were not many, and the ranking was firmly ranked third by the box office website.
Black fans who didn't pay attention to the box office during the day began to doubt life.
What the hell is going on here?It was obviously so broken yesterday, why it only passed one night, and today it suddenly went so high...
The first thought of the black fans was that the capital ended up booking and locking up the movie to launder money.
Although black fans think so, ordinary audiences are very appreciative of "Being a Big Brother".
With the increase in the number of movie viewers today, the word-of-mouth is getting stronger and stronger than yesterday.
Everyone wants to discuss after watching the movie, so there are more and more discussions about the plot, actors and even the entire crew.
Not only the circle of friends, but also Weibo, forums, short video platforms, etc., there are also many spontaneous Amway viewers.
Because Lin Yanran's elder brother Lu Lan's personality is really good, his acting skills have also been recognized by everyone, and he was directly searched by everyone.
Why do I want to have Yanran's money brother Lu Lan, Yanran, you are my own brother from today, Yanran's acting skills are awesome, Yanran why you are so good and other topics, one after another...
Lin Yanran's movie debut on the big screen was directly recognized by people across the country.
With the good reputation and the box office counterattack on the second day, the theaters have finally noticed the potential of the film "Being a Big Brother", and then they directly tilted most of the third day's film schedule and golden screenings to it. .
There are only so many films in theaters, so the proportion of "Big Brother" has increased, and the corresponding lineup of other films will be cut.
Among them, the one that got cut the most was naturally the most powerful "Sparrow Ling", which collapsed in both word of mouth and box office.
"Sparrow Ling" had a box office of 9700 million on the first day and crazy marketing and promotion. The number of films scheduled for the second day did not change, but the box office dropped sharply, only 7100 million.
In terms of theaters, seeing this trend is psychologically clear.
Unless there is a miracle in the back of "Brow Ling", the follow-up box office will definitely only get worse and worse.
The box office of the hugely popular "Bird Ling" did not meet expectations, and it was even canceled from the third day, which made the entire crew and management go crazy.
Everyone knows that filming is equal to the box office, and without filming is tantamount to slow death.
They invested so much in the early stage of this drama, and now they can't keep the film schedule, and the scores on various online platforms have also dropped to 9.1. If the word-of-mouth of "Chong Dang Ge Ge" explodes tomorrow and they are severely suppressed, it will basically be difficult for them to pay back.
The box office in the first week is really important.
So the crew announced that they couldn't sleep at all in the middle of the night, and bought all kinds of sailors overnight to rate their films, get good reviews, and fancy Amway.
In addition, I also bought a navy to smear "Being a Big Brother", brushing this show is ugly, false Amway, etc...
However, on the third day, despite a lot of malicious negative reviews suddenly appearing on the Internet, the box office of "Being a Big Brother" is as stable as an old dog, directly rising and breaking through [-] million! !
The small bad drama with a very small investment and was not expected in the early stage has achieved a box office decline for three consecutive days. This box office trend makes the audience feel extremely inspirational and bloody.
[I didn't expect that we would watch a small drama, in which we could see the counterattack of my brother's performance, and outside the drama, we could see the counterattack of the box office]
[It's so cool, it's so cool, the next door has been pushing and stepping, and it's too arrogant, now our little drama has directly surpassed it, happy!Buy a ticket for tomorrow and swipe three times to celebrate]
[Sister, if you want to see the gold field, I advise you to buy it quickly, the gold field here is full, and there is no corner space]
【Who is not? My place is almost full in the morning.】
[Small broken drama deserves to be seen by more people, really put your heart into it! 】
These malicious smears by competitors did not have any negative effect on the word-of-mouth of "Big Brother".
So on the fourth day, when the pre-sale of "Brother Zhongdang" had reached more than 1000 million, netizens discovered that the high-definition source of "Brother Chongdang" appeared in many places, and many accounts were being released.
After many movies were released, they were stolen and shot, and the gun version leaked out.
However, when the movie was at its peak, it was extremely rare for high-definition sources to be leaked, and this behavior was also extremely bad.
Not everyone has a sense of authenticity, so the rampant gun version has a great impact on the box office of movies.
The leak of the high-definition film source has a greater impact than the gun version, and it simply wants to kill "Being a Big Brother" completely.
The crew here is a small crew with no background or connections.
Suddenly encountering such a means of malicious competition, I panicked and didn't know how to deal with it.
But fortunately, Lin Yanran's fans are very strong.
They worked together to patrol the entire network, and have been helping the crew to report the source of the film for bombing links.
At the same time, while Si Yu was helping to investigate the leak, the legal counsel also took the initiative to connect with the crew, and made the official blog post a strong statement on the Internet, strongly condemning it, and also expressed that it would be investigated to the end.
The show crew was devastated by the leak of the film source.
However, they didn't expect that another wave of people would also start attacking Lin Yanran, the lead actor of the movie who was attending the charity gala, when they were working on the crew.
Someone dug up a photo of Lin Yanran riding a bicycle on the side of the road from nowhere, and then began to take advantage of the opportunity.